Sam appeared as a contestant on SBS TV's Letters and Numbers game show
(the Australian version of the UK's Countdown), making his debut on December 19th 2011.
Sam went on to be a retiring champion after six episodes, qualify as first seed for and win the Series 4 finals,
and win the only ever "Masters Series" of the show on June 27th 2012. Along the way, there was an amusing moment chasing a target of 821 in his Series 4 semi-final, which has managed to rack up hundreds of thousands of views: